Social Media Pages
by Orchard Web Design
Thank you for showing interest in our social media packages! We’re confident the information on this page will provide you with valuable insights into the various social media platforms and how they operate. If you’re unsure which platforms are best for your business, feel free to reach out to us—we’re here to help!
To make things easier for you, we’ve outlined the social media platforms we support, providing a brief description of each. This includes how each platform can benefit your business and the types of businesses it’s best suited for.
Explore our Social Media Packages and find the right fit for your needs:
Social Media Essentials Package:
Facebook, Twitter, and Angi (formerly Angie’s List)
The Social Media Essentials Package offers your business a strong foundation in the social media landscape. This package integrates two of the most popular social media platforms with a top-rated business review site, providing an effective solution to boost your online visibility and create valuable inbound links — all at a budget-friendly cost. By leveraging these platforms, you can enhance your brand’s reach, engage directly with your target audience, and build credibility through positive reviews. This comprehensive approach ensures that your business stays competitive in today’s digital-first marketplace.
Social Media Complete Package:
Facebook, Twitter, YouTube, Angi (formerly Angie’s List), Pinterest, Instagram, Yelp, Thumbtack, Bing Places
Our Complete Social Media Package equips your business with a comprehensive social media presence and high-quality inbound and outbound links for your website. This package includes the setup of ten platforms, such as Facebook, Pinterest, and Angi.
Each platform in this package serves a unique purpose to enhance different aspects of your business. For example:
- Pinterest is perfect for showcasing your work and driving traffic to your website with inbound links.
- YouTube lets you share videos that can be distributed widely across the web.
- Angi allows customers to leave reviews and read testimonials about your business.
This package ensures your business is well-positioned to engage with customers across multiple channels.
Social Media à la carte:
Facebook is a popular free social networking website that allows registered users to create profiles, upload photos and video, send messages and keep in touch with friends, family and colleagues.
Facebook is among the most popular social media platforms and offers numerous benefits for business owners. It can be used to share specials and coupons, showcase new inventory, connect with customers, and much more. Additionally, Facebook is a well-established platform that Google values as both an outbound and inbound link, positively influencing your website’s search rankings.
Twitter is a social media website known for its “tweets” or short messages of up to 140 characters. You can use this service to share pictures, video’s and messages with your followers. You can set up your account to let you post you tweets via a text message (making it highly convenient) or you can post in the traditional way.
Twitter is an excellent platform for engaging with your customers, as they often share updates about their lives. It also serves as a powerful tool for promoting coupons and ads, announcing new inventory, sharing business updates, and much more.
Angi’s List is a platform where customers can discover, rate, and review businesses. Businesses can subscribe for free, while customers pay a small fee for access, ensuring that reviews come from genuine users rather than spammers.
This service not only allows customers to leave feedback but also gives businesses the opportunity to respond, fostering direct communication. This interaction helps address any concerns and maintain a strong connection with your customer base.
YouTube is a platform for sharing, watching, and commenting on videos, offering countless opportunities for businesses.
It’s ideal for running commercials, showcasing your business, providing tutorials, and announcing sales, promotions, or new products. One of its biggest advantages is the ability to share uploaded videos across the web, maximizing your reach. To utilize YouTube, you’ll need at least one video. If you’re interested, we can create a short 30-second commercial for you—just ask your salesperson about our Video Services for more details.
Instagram is a mobile platform for photo and video sharing, as well as social networking, allowing users to capture media, apply digital filters, and share it across various platforms like Facebook, Twitter, Tumblr, and Flickr.
Businesses frequently use Instagram to showcase new or featured products, introduce team members, run photo campaigns and contests, and share exclusive coupons—but the possibilities are endless. It’s a powerful tool for branding your company, engaging with followers, and promoting your business.
Pinterest is a platform where users can “pin” images, videos, or links from their computers or the web, creating a digital collection they can revisit later.
Unlike traditional bookmarks, pins are interactive and highly shareable. Users can organize their pins into categorized boards, which can be set to public or private.
For businesses, Pinterest offers valuable tools to promote and showcase their offerings. You can upload photos of your inventory or completed projects, creating a visual gallery for your audience. Additionally, you can pin content from across the web, including your own website, which helps build inbound links and provides engaging content to keep customers on your page longer.
Pinterest’s popularity makes it a powerful tool for reaching a large audience—well-crafted pins can potentially reach thousands of people in a single day. If your pins link to your website, each re-pin allows their followers to access your site directly. With up to 300 characters available for pin descriptions, you can include SEO-friendly text and links to enhance visibility. Plus, pins and boards can be easily shared across various social media platforms, expanding your reach even further.
Bing Places for Business enables you to claim and verify ownership of your business on Bing. It allows you to provide detailed and accurate information about your business, which is displayed to users searching on the Bing platform.
This tool is a low-effort way to increase your business’s visibility. By listing your business and selecting relevant categories, your company can appear in search results related to your industry. Additionally, a Bing account includes a listing on Bing Maps, making it easy for customers to find your location.
Yelp is an online platform where customers can discover and review businesses, and it also allows you to respond to reviews publicly. Positive reviews on Yelp can help drive traffic to your business, enhancing your online visibility.
With Yelp, you can engage with your customers by responding to their reviews—whether it’s thanking them for positive feedback or addressing concerns raised by dissatisfied customers. Additionally, Yelp provides a feature that lets you send coupons and special offers directly to your customers, helping to strengthen your connection with them.
Thumbtack is an online platform that connects businesses with potential clients. Users visit Thumbtack to search for businesses by category and request quotes for the services they need. You only pay Thumbtack if you decide to send a quote for a lead; if you ignore the lead, there’s no cost. Payment is required solely when you accept a lead.
Even without purchasing leads, Thumbtack can help increase your business’s visibility and provide a valuable outbound link to your website. By investing in a few leads, you might also gain access to valuable customers through the platform.
Note: This service is exclusively for businesses that offer services.
All of the above Social Media products are for setting up the initial account, regular ongoing maintenance is work that would need to be done by you, an employee of yours or you can pay us to write ongoing blogs and post them for you.
